The Youth Group is excited to announce that Blue Square is working towards becoming a Youth VerifiedTM company. Blue Square is the latest enterprise to work towards receiving a Youth Verified tick after undergoing The Youth Group’s rigorous analysis by our team of youth experts. 

Youth Verified is a new verification evaluating the readiness of companies to attract, develop, and retain a future-focused youth workforce. Young people can be sure that any company that carries The Youth Group’s Youth Verified ‘tick’ has been through a rigorous step by step vetting process, and has made a commitment to attracting, engaging, and developing youth.

What’s more, Blue Square CEO Andrew Leaver is joining The Youth Group’s Promise Council, holding us to account to the promises we make and helping us improve the odds for young people. We’re thrilled to have Andrew joining the team, further demonstrating Blue Square’s commitment to supporting youth. 

Natasha Rose, Head of HR at Blue Square said:

“We’re very excited and proud to partner with The Youth Group on the journey to becoming Youth Verified. Blue Square Group is a business that revolves around its people, their ideas, their passion and giving them the opportunity to develop and flourish. It’s incredibly important that we engage with everyone, most especially young people, and provide them with the support and opportunity that is so important as they navigate their way into the working world. We wholeheartedly support the vision for The Youth Group and look forward to playing a part in their important work supporting and inspiring young people across the country.”


Leon, Ambassador / UK Leadership Team at The Youth Group said:

“Super exciting to be helping Blue Square work towards becoming a youth verified brand. The support Andrew and his team have already provided young people is the stepping stone towards them achieving the Youth Verified Status.”